SOPHIE FOR MAYBELLE

Vintage Bridal Reimagined

Maybell NYC is a brand rooted in transformation — breathing new life into heirloom gowns and rewriting bridal fashion through the lens of history. Led by designer Christine, the label reimagines vintage dresses into contemporary pieces, one garment at a time. What exists today may be gone tomorrow — it’s couture as living archive.

This project was a quiet portrait of that process. Shot at Elsker Studios in Williamsburg, we created a series of stills and a short fashion film that captured the energy of a Dior-era atelier: the act of fitting, adjusting, designing — hands at work, fabric in motion.

Working with model Sophie Donnell (EMG Models), we documented the designer’s interaction with her garments, blending posed moments with candid observations. The shoot was captured across medium format film, 35mm, digital, and a black-and-white fashion film shot on vintage cinema lenses. The result is an elegant collage of movement, material, and memory.

Projects like this allow for a rare kind of creative intimacy — the kind that emerges when the distance between idea and execution disappears, and the work becomes a conversation between artist and lens.